Seattle Tech and Online Marketing Roundup for Wednesday, January 19th, 2011
Starbucks launches mobile payment network Seattle Times
Coffee lovers across the nation can now locate their nearest Starbucks and buy a brew by phone with the company’s wider launch of purportedly the biggest mobile payment system in the US. The popularity of the Starbucks card and widespread smartphone use by customers is fueling confidence in a program aimed at solidifying brand loyalty.
Bargain hunters today get a rare chance to capitalize on Amazon’s investment in LivingSocial with a one-day $20 gift card for $10 offer. And with over a third of a million buyers already this morning, this daily deal could surpass a Gap-Groupon offer that took in $7.5 million.
Closing in on 15 million units sold since its debut under a year ago, iPad is quickly outpacing Mac and even stealing some of the iPhone’s thunder in Apple’s 1st quarter reports. Until now, the higher-priced Mac held a lead in revenue, but iPad sales have surged ahead of MacBook and will soon overtake the entire Mac line.
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Can Quora drive traffic? Conversation Marketing
Ian Lurie finds that although traffic to his site from Quora is low compared to other sources of traffic, visitors from Quora tend to spend more time on his site. This suggests that Quora drives high quality traffic, or visitors who are more engaged or interested.
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Age of Site and Old Links SEOMoz
Good discussion by Rand Fishkin about whether links from old sites are better than links from newer sites.